Australian new mums are catching on to Merino, and our babies are benefiting too (yes, its been proven babies sleep better in Merino). Some great benefitsof Merino include:

1. It breathes and controls moisture next to the skin
2. It regulates temperature ... there no need for a Tog rating !
3. It improves sleep routines
4. It reduces skins irritations and allergies.
5. It is soft and comfortable next to the skin.
 

Your baby can benefit from Merino all year round !  Learn more about our  Merino Wool Sleeping bags here

Our Nursery and kid's night lights are proving more popular than ever this year not only for their unique designs, but also proving to be a great success with little ones. The Candela Tooli (shown middle) available in Orange/Fushia and  Blue/Green works great as a night time light for feeding in the first few months as it provides just the right amount of light and is portable should feeding be re-located to another room in the house.   

The Monster lights (shown left) ,  Puppet lights (shown right) and Angel lights have quite the following by kinder - goers for their sense of character and fun. 

We’ve told you about the fabulous muslins from Aden + Anais before, and are now so excited to share with you their new winter warmth blankets.  The new winter warmth muslin wraps are  double thick and just about the perfect weight for swaddling during the cooler months. Though lovely and thick, they still maintain the airy feel of waffled muslin and get softer as you wash them. Every home and infant will benefit from a range of baby wraps, and the Aden and Anais winter weights are a must for this winter. View the full Aden & Anais range here...

Baby's first easter is a beautiful celebration that new parents will cherish forever. Giving something small to bubs in celebratation of  this event can be a fun way of enjoying the day in your babies new life, and will be something always rememberd by you as a couple in the years to come. Check out bebe's five most popular gifts for Babies First Easter ... 

1. Mamas & Papas Pip Bunny, $49.95 

2. Flat Out Bear, $49.95

3. Nici Plush Tiger, $24.95

4. Lambykins Merino Blanket & Cap, $169.95

5. Eeni Meeni Miini Moh Matilda Rag Doll, $59.00

Amusing babies and toddlers doesnt always have to be about toys - there are many things around the home that can be used to keep little one's occupied and stimulated.  As they are playing, babies will also be learning to make decisions and choices, concentrating and storing up information. Read more here...

The launch of Oeuf's Sparrow Collection into Australia is just around the corner, with the first shipment about to arrive in the country. For those fans of Oeuf that are holding out for this stylish collection, we thought we'd give you a head's up! Due to the overwhelming popularity of the Oeuf Sparrow range, it is very likely that this first shipment will be sold out before it even hits the docks. The next shipment to follow will be into the second half of the year, so if you're sitting on the fence, reserve your Oeuf order now! For Melbourne-ites, dont forget you can view the full Oeuf range (including the Sparrow collection) in our South Yarra store.

Baby massage is proven to help your baby be smarter, happier and to sleep better. Certified Infant Massage instructor, Certified Lactation Consultant, mother of five (YES, five!) and respected baby care author Pinky McKay is making a special visit to us to show you how to calm and connect with your baby with massage. Come and meet Pinky in-store Saturday April 4th at 2pm and learn how you and bubs can benefit from baby massage. This session in free of charge and great whether you're pregnant or a new mum. See you there!

WHERE - bebe, 36-38 Toorak Road, South Yarra

WHEN -  Saturday April 4th, 2009 @ 2pm

FOR MORE INFO - Call us on  (03) 9821 4405 

If you're not local to us, you can pick up Pinky McKay's Baby Massage DVD right here at bebe online.